Marketing Hub | Roofr
Explore ways to grow your business
Blog
Find the latest news and insights around the roofing industry, alongside updates from Roofr HQ!
Masterclasses
Watch and learn how to grow your business with our Roofr Masterclasses.
Podcast
Tune into the Roofr Report to learn about all things roofing, marketing & tech.
Case Studies
Check out how other roofers found success using Roofr.
Events
Get hands-on and join us in our yearly Roadshow or catch us at other events throughout the year!
Roofr of the Month
Top performing Roofrs making a difference.
Roofr Academy is your on-demand learning hub with lessons on mastering the Roofr platform. Get empowered with quick videos on the tools you need to grow your business, while working towards your official Roofr Academy certification.
Blog Articles
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7 Roofing Sales Metrics Every Contractor Should Track in 2026
These roofing-focused sales metrics are the ones that actually predict roofing revenue — speed to lead, close rate, average job size, and more. PLUS, learn about software that can help you track them.
Roofing Takeoff Software: How It Works and What to Look For
Accurate takeoffs are the key to a well quoted job. Feel confident in your numbers with the right software.
Roof Coating 101: Coating Types, Costs, and When to Use It
Not every aging roof needs to be torn off. The right roof coating can add 10-20 years of life at a fraction of replacement cost.
Podcast episodes
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60 Billboards, Zero Middlemen: How Ken Conrad Built a $20M Roofing Company
Our August Roofr of the Month, Ken Conrad, shares how vertical integrations helped cut out the middleman and put that money back into his crew.
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Roof Coatings First: How Salus Exteriors Broke Into Commercial
Houston roofer Jun Rodriguez shares how he broke into commercial roofing way ahead of his five year plan, all by starting with roof coating projects. Hear how manufacturer relationships, referrals, and low-risk coating and repair jobs set Salus Exteriors up for long-term success.
Changing the Game: 95% Retail Jobs, 100% W2 Employees (with Quintin Wilsford)
Quintin Wilsford, our July Roofr of the Month, shares how he's changing the roofing game in Houston. Listen to find out Quintin's strategies for scaling E.N.G. Roofing, including hiring 100% W2 employees, taking on 95% retail jobs, and maintaining a massive digital marketing presence.
Masterclasses
How to Get Commercial Roofing Jobs (with Bryan Mitchell)
Commercial roofing expert with 40+ years of experience, Bryan Mitchell, returns to share how to find, win, and succeed at commercial roofing work.
Unlock the Matrix with Performance Dashboards
Your whole roofing business lives in Roofr. Now, your reporting does too — and if you’re not sure how to best leverage it, let us show you how.
Customizing Your CRM to Match How You Do Business (Roofr Plans Explained)
Hosts Pete and Nic help four VERY REAL guest roofers find the right plan for their needs. Tune in if you could use a chuckle and want to learn more about Roofr.
Upcoming events
Western Roofing Expo
Location:
Las Vegas, NV
Start date:
September 27, 2026
End date
September 29, 2026
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RoofCON 2026
Location:
Oklahoma City, Ok
Start date:
November 10, 2026
End date:
November 12, 2026
ROOFR OF THE MONTH
Roofr of the Month highlights top performing roofing business owners. These are the go-getters, the risk-takers, and the ones who persevere to create a positive change for their community and the industry.
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Ken Conrad
Conrad's Roofing
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Quintin Wilsford
E.N.G. Roofing
Michael Hill
Boise Roof Repair and Maintenance