Product Blogs | Roofr

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New in Roofr: Repeating Calendar Events

Roofr now supports Repeating Calendar Events, letting owners and admins set any event- site visits, follow-ups, team check-ins- to recur on a daily, weekly, monthly, or custom schedule. Once it's configured, your team's calendar runs consistently without anyone having to rebuild the same events from scratch. Read article

Order ESX reports directly in Roofr

Roofr now lets you add an ESX-compatible report to any measurement order at checkout. Get the file you need to import into Xactimate, delivered in as little as 3 hours, for under $31. No separate platform required. Read article

Understanding your roofing business with Roofr’s Performance Dashboards

Roofr’s Performance Dashboards give you a real-time view of your pipeline, leads, team performance, and lost jobs, so you can spot trends, improve conversion, and grow revenue faster. Read article

🚧 New in Roofr: Custom Job Names

When multiple jobs share the same address, finding the right one can slow teams down. Custom Job Names let you label jobs clearly, search them instantly, and keep your workflow organized as your business grows. Read article

February may be shorter, but our release list isn’t

February’s updates focus on reducing manual admin work inside Roofr. You can now import supplier materials directly into your catalog, filter and manage automations more easily, and organize subcontractors with Crews. We’re also previewing a new Performance Dashboard, Instant Estimator testing tools, recurring calendar events, and job name customization. Read article

The new Roofr mobile experience: app like, without the App Store.

Roofing doesn’t happen at a desk — it happens in driveways, on ladders, and between appointments. Roofr’s refreshed mobile experience lets you send proposals, update jobs, and keep crews aligned in real time, without needing to download or manage a traditional app. Read article

A new performance dashboard is coming to Roofr

A new performance dashboard is coming to Roofr, giving owners and managers a clearer, more structured way to track job, lead, and team performance. With focused reporting tabs and improved trend visibility, leaders will have faster access to the metrics that matter most — all in one place. Read article

Work Orders 2.0: Work orders that work

Install-day confusion slows jobs down and leads to costly mistakes. With Work Orders in Roofr, you can create, send, and track job instructions directly from your proposals, so crews get everything they need, exactly when they need it. Read article

This January, features so good you won’t want to hibernate

Launch a professional website with Roofr Sites, automate job workflows, send Work Orders 2.0, track material orders, and build trust earlier with Instant Estimator updates. Read article

New in Roofr: Google Reviews on Instant Estimator

With Google Reviews now built directly into Instant Estimator, your best feedback shows up right when homeowners are reviewing their price — reinforcing credibility, reducing hesitation, and increasing submissions. Read article

New features to be thankful for this November 🦃

This month’s updates make it easier to keep your tools connected and your jobs organized. You can now track your ABC Supply material orders in real time, order Roofr measurements directly from your myABC Portal, and organize projects faster with new Job Tags. Read article

Job Tagging in Roofr: A clearer, cleaner way to run your day

Job tagging gives you a simple, flexible way to organize every job in one clean board, so you always know what’s happening and what needs to move next. Read article

Roofr Communications: Where clarity meets control

Keep every homeowner conversation organized, consistent, and on-brand with Roofr’s new Homeowner Comms. This all-in-one inbox brings every email and text right inside Roofr. Read article

PDF Signer: Turn paperwork into progress

Roofr’s new PDF Signer makes collecting signatures fast and seamless—no printing, scanning, or third-party tools needed. Upload any PDF, add signature fields, and send it directly from the Job Card. Read article

Keep insurance info organized in Roofr

Keep insurance paperwork consistent and error-free. With Roofr’s new insurance fields, you can record insurer details once on the job card — then auto-fill them across every proposal with dynamic fields. Read article

Treats only: New October Roofr features to sweeten your workflow

Explore new ways to organize, analyze, and get paperwork signed without missing a beat. Read article

Contractors have spoken: Roofr tops G2’s Fall 2025 reports

Roofr topped G2’s Fall 2025 Reports for support, usability, and overall value, proving it’s the CRM that actually makes roofers’ lives easier. Read article

This September, fresh features are FALL-ing your way 🍁

This month’s Roofr updates help you save time, reduce errors, and keep your team aligned, with new features like dynamic proposal fields, cleaner job notes, multiple job assignees, and more. Read article

ABC Supply + Roofr: Introducing real-time pricing and easy material ordering.

Roofr’s new integration with ABC Supply is live, giving our users real-time material pricing and instant ordering directly within Roofr. Read article

Roofr’s February Product Updates: Love at First Feature

We've introduced new features to help streamline operations, including job costing for better financial tracking, custom invoice numbers, insurance-specific fields, and Beacon integration for seamless material ordering. Read article

Job Costing: How to unlock profitability for your business.

A look at how job costing increases visibility into profit and margins so roofing businesses can unlock more revenue. Read article

Introducing Material Ordering with your ABC Supply x Roofr Integration

With your ABC Supply integration, seamlessly convert signed proposals into material orders, check material availability, and send orders directly to ABC Supply for approval. Read article

New Year, New Features: Here’s What’s Happening at Roofr 🎉

Roofr has launched new features to improve workflow, including an upgraded Measurements page, Work Orders for better job management, and real-time pricing. Read article

Introducing new Instant Estimator questions: More insights, better accuracy

Take a look at Roofr’s Instant Estimator, now including six new questions for more precise details, better estimates, and improved marketing insights. Read article

Updates to Roofr's Pricing: Here's what you need to know

An important update on Roofr's upcoming price changes. Read article

Roofr Recap: 2024 Year in Review

In 2024, Roofr transformed from your go-to measurement tool into end-to-end roofing business software with 33 game-changing feature releases. Read article

Coming Soon: The New Roofr Measurement Reports Page

A redesigned Measurement Reports Page will be released in early January, offering a single space to manage all measurement reports. Read article

The New Roofr Measurement Reports Page: Your Measurement Reports, more organized than ever. 🎉

Whether you’re a Roofr Report regular or a DIY wizard, the updated Measurement Reports brings your workflow into one intuitive space. Read article

Stay more organized than ever with Roofr’s new File Manager

With File Manager, all your documents are in one place, and are easily accessible to pull directly into your proposals. Read article

The Power of Roofr & ABC Supply Combined

With the integration you’ll get access to real-time ABC Supply pricing directly in your Roofr proposals. Read article

Introducing Discounts

Discounts are here. Now adding customized Discounts to proposals is simple, giving flexibility to your sales team and value to your customers. Read article

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